Cereal Boxes - Creative Business

After the task of making the christmas favours, our new brief was to design a cereal box aimed at children and teenagers to try and get them to eat healthier, so we want to be looking at bright eye catching designs and also make the cereal tasty enough for the children to eat it, furthermore, actually have the children want to eat breakfast, a lot of kids-teenagers don't eat breakfast in the mornings and as we all know 'Breakfast is the most important meal of the day.' so teamed up again with Frankie (my partner in crime) and joined by new member Robbie Malloy, we set off doing research into what kids want and why they want it, we came up with the idea that most youth's like music so how about we incorporate music into our designs, something a bit different not yet seen in the stores, we came up with the idea of having the box shaped like a stereo or like a musical instrument, and inside comes a free CD, there was a few concepts and idea about having the actual box itself have a built in mp3 player so the customer can listen to music while sat eating the breakfast, perhaps something up beat and in the charts, therefore it'll wake the youth up a bit, and keep them up to date with new music, it also means a band can promote itself making money for the cereal company.